5 Rookie Mistakes Brands Do When Selecting A Custom Packaging Supplier
It seems like you are finally thinking about getting custom packaging boxes!
Custom packaging boxes are a great option if a brand wants to sell its products in a charming way. Packaging makes the face of any product. If your products are presented in low-quality packaging it will degrade your brand image. To make your products appear classy and stylish, it is advised to contact a trusted custom packaging supplier.
The market for custom packaging rose high during the pandemic due to the high influx of online orders. People tried to promote their brand using custom packaging so they could get a no-interactive delivery and provide their quality products wrapped beautifully to their customer’s doorsteps.
You might be thinking to yourself, how can I choose the right packaging supplier? Well, don’t go crazy over this thought…we have the blog for you.
Read below to know what to avoid to land on the best custom packaging supplier out there;
1. Taking An Impulsive Decision:
When you are doing your research, you may come across many custom packaging suppliers that might be hard to resist. But if you do your ample research, you may find the perfect supplier for a lifetime.
Before impulsively taking a decision, we advise you to take your sweet time to understand what any packaging manufacturer has to offer.
First off, during your research, you may need to check out their location and facilities. Like, whether they ship worldwide or are specific to any region, what are the delivery charges and how can you contact them in case of any problem?
Then you might want to see whether your selected supplier is new or old. It’s not just a myth, but it does matter how many years any manufacturer has been in the industry. No doubt, this doesn’t guarantee that much but if some custom packaging manufacturer has been in the market long enough, they would not only know about the market trends but also how to retain clients.
2. Ignoring Online Reviews:
Next up is going all spy mode!! Yes, you heard that right.
If you want to check the authenticity of your products, you can easily check the online reviews given to that packaging supplier. Any custom packaging supplier who is authentic will surely display their customer’s reviews proudly whether good or bad.
If you come across any website that has no online review anywhere or no social media presence, it is a big red flag for you to not order from there. Not every customer has the same experience or thinks alike. It is also not good to get disheartened if you see one bad review. But ignoring online reviews isn’t good, you must always check them on any platform you trust the most,
Finding balance is the key and if you find a custom packaging supplier who is willing to cater to your needs, you should take a lead. Online reviews are just like digital word of mouth. Check for reviews with images along with amazing custom packaging ideas online.
3. Forget Checking the Supplier’s Website:
Checking your custom packaging supplier’s website is the key here. All the services they provide, whether it’s about custom box styles, designs, embellishments, add-ons, materials, or even the turnaround time, you can find on the website.
There is always a section for companies to get a quote from, just like if you visit the website of Emenac Packaging Australia, you may see the quote section on your right. Such minute details in any website show how the company values ease of access for their site visitors.
Many other options as mentioned such as material choice can be there. People are readily shifting toward Eco-friendly packaging and by choosing a custom packaging supplier that provides a wide range of sustainable materials, your brand can make sure you play your part in sustaining the environment. Materials like Kraft, cardboard, and corrugated are readily used and if you find them on the packaging supplier’s website you can move forward.
4. Not Checking The Brand’s Portfolio:
Every good packaging brand has its portfolio section on its profile. It normally carries all their previous work and designs to be made. A custom packaging supplier’s portfolio can also help your brand select the right packaging box style, shape, or design as you can check out their previous work there.
Another great opportunity for your brand is to find a good design that works for you in the portfolio. This will not only save you some time but also money to get a unique design made from scratch.
Selecting an already existing design from your portfolio and changing it a little bit can be quite helpful for your brands to get an impressive custom packaging box for your brand.
This way you can steer clear about what you expect and how you should deal with the respective custom packaging manufacturer to get what your brand requires.
5. Hesitating With Communication:
It is better to be safe than sorry.
It’s good to explain to your selected custom packaging supplier what your brand and product’s requirements are. This makes it very crucial as, if you miss any detail such as giving out the wrong dimensions or not selecting the right size, you may get the wrong packaging.
Here, by doing this you can also get a chance to check out their chat support. By talking to an agent and clearing out your misconceptions, you can get your perfect custom packaging boxes. Remember, these custom packaging boxes are going to carry your products for some time now. It is better to choose an amazing design and then clearly communicate the dimensions to get a perfect fit and classy custom packaging box for your products. This not only helps your brands showcase your products beautifully but thoroughly satisfies your customers.
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